A Korean makeup session here is less about piling on products than seeing how a fresh, carefully styled look can change your whole expression. I like the one-to-one attention from a professional broadcast makeup artist, and the choice between a wearable daily look and more dramatic K-pop idol styling. It’s a hands-on way to explore Korean beauty techniques, not just buy another product to take home.
The main consideration is choosing the right package. The 50-minute Daily Makeup Single is not the same as a makeup-and-hair session, and the prices vary by option. Arrive early, too: a delay of 10 minutes or more can mean cancellation or a reduced service.
- At a glance
- A personal Korean beauty session, not a group demo
- Choosing between daily and idol styling
- What happens during the 50-minute appointment
- Getting to the basement studio in Hongdae
- Prepare your hair and skin before you go
- What the price buys, and which package fits
- Who is likely to enjoy this appointment
- Booking decision
- FAQ
- How long is the Daily Makeup Single?
- Does the Daily Makeup Single include hair styling?
- Where is by B. makeup located?
- How do I find the studio from Hongik University Station?
- What should I do before the appointment?
- What if I have eyelash extensions or a lash perm?
- How early should I arrive?
- Can I cancel and get a refund?
- The Best Of Seoul!
- More Tours in Seoul
- More Tour Reviews in Seoul
- Not for you? Here's more nearby things to do in Seoul we have reviewed
At a glance
- One-on-one styling: Your makeup is tailored to you, with a light, fresh finish and personal-color considerations.
- Two distinct looks: Choose natural daily styling or a more show-ready K-pop idol look.
- The listed single package: Daily Makeup Single for women, scheduled for 50 minutes.
- Hair options cost more: Select a makeup-and-hair package if you want both services.
- Hongdae location: The studio is in Room 123 on B1 of the LG Palace Building, near Hongik University Station Exit 9.
- Timing matters: Arrive at least five minutes early. More than 10 minutes late can end the appointment or limit what can be done.
👉 See our pick of the 25 Best Guided Tours In Seoul
A personal Korean beauty session, not a group demo

The central appeal is the individual attention. A professional artist with broadcast-station experience works with you one to one, adapting the look to your personal color and aiming for a light, fresh result rather than makeup that feels heavy or overdone. That matters if you are new to Korean makeup: you can see how the style is applied to your own features, instead of trying to translate a demonstration to your face later.
The service is presented as suitable for first-timers of different ages. You do not need to arrive with a polished beauty routine or a strong sense of what suits you. You do need to choose the style that matches your plans and comfort level. Daily styling is the more restrained choice, while idol styling is meant to look fancier and make a stronger impression in photos.
There is no named artist listed, so you cannot request a particular stylist from the details provided. The appeal is the professional, individual format, not a celebrity appointment or a promise to copy one specific idol’s makeup.
You can also read our reviews of more tours and experiences in Seoul.
Choosing between daily and idol styling

The daily look is designed to feel classic and natural, making it the sensible pick if you want makeup that fits into a day of sightseeing or a casual meal out. It may also be the better choice if you want to learn what a Korean-style finish looks like without changing your appearance too dramatically.
Idol styling takes the idea in a more expressive direction. It is described as a fancy look inspired by K-pop stars, suited to anyone who wants a more striking result for photos. The difference is useful to consider before booking: the idol option is not simply a daily look with a little extra polish. It is intended to read more boldly.
There are also packages that combine makeup and hair, as well as single makeup options. If hair styling matters to you, check the package name carefully before paying. The selected Daily Makeup Single is listed as a 50-minute makeup service. A combined package is a separate choice, and its duration is not specified here.
What happens during the 50-minute appointment

For the Daily Makeup Single, set aside 50 minutes. The session is personalized, so the artist can tailor the makeup to your features and personal color rather than applying a single standard look to everyone. The goal is a fresh Korean-style finish. The exact products, step-by-step sequence, and time spent on each part are not specified, so don’t count on a formal lesson unless you book the separate 1:1 Makeup Class.
One useful possibility is that you can record videos during the appointment. A first-time client found the result transformative and was pleased to have videos to help practice and recreate the look. That makes the session more useful than a one-off makeover: if you want to build your own routine, a short recording can help you remember how the artist worked.
Still, a makeover and a makeup class are different services. The makeup appointment is about creating your look. The separate 1:1 class is listed as its own package, at a higher price. If your main goal is to learn techniques in a structured way, check that class option rather than assuming the styling session includes instruction.
Getting to the basement studio in Hongdae

The address is Room 123, B1, LG Palace Building, 156 Yanghwa-ro, Mapo-gu, Seoul. The directions start at Hongik University Station: take Exit 9, and look for the building with KFC and Olive Young on your left. Enter through the revolving door near Olive Young, then go down to B1 using the photo guide.
The building entrance and basement location make it worth checking the directions before you set out. The studio is not described as being at street level, and hunting for the right door can eat into a tightly timed booking. Give yourself a buffer rather than aiming to arrive at the exact appointment time.
Traffic can slow public transportation or taxi trips, so plan to leave about 20 minutes earlier than you otherwise might. The studio asks you to arrive at least five minutes before your reservation. More than 10 minutes late, even after paying for a makeup-and-hair package, may mean only one service can go ahead. If you are over 10 minutes late, the appointment may not be possible at all.
Prepare your hair and skin before you go

Arrive with your hair washed and fully dried. Do not put hair oil, essence, or milk products in it, since the styling may not hold or work as intended. If you are booking a makeup-and-hair option, this advice is especially important. For a makeup-only appointment, clean, dry hair still follows the studio’s stated preparation request.
The instructions also ask you to come without sunscreen. That can be inconvenient if you are spending the morning outdoors, so plan your schedule with this in mind and follow the studio’s directions for the appointment. Avoid hair essence and oil as well as other hair products.
If you have eyelash extensions or a lash perm, false eyelashes can be difficult to apply. That does not automatically rule out the appointment, but it is worth knowing before choosing a look that depends on added lashes. The studio also asks you to refrain from dermatological procedures before your visit. If you have had a recent treatment and are unsure whether it affects your booking, contact the operator before you go.
What the price buys, and which package fits
The displayed options begin at different prices. Daily Makeup Single for women is shown from US$98.05, while the experience summary gives a starting price of US$107.85. Makeup-and-hair packages are listed from US$120.65 for daily styling and US$143.29 for idol styling. Single makeup options for idol and daily looks are listed from US$116.89 and US$98.05 respectively. Couple Makeup & Hair Styling and the 1:1 Makeup Class are each listed from US$203.59.
Because the displayed starting figures do not match in every place, confirm the price for your date and selected package at checkout. The value depends on what you want: the lower-priced single makeup option gives you a focused beauty appointment, while a combined package adds hair styling. The couple package may suit two people who want a shared appointment, but the timing and exact format are not specified.
Additional charges, if any, are to be explained before you decide whether to purchase them. You are not required to accept an extra charge simply because it is offered. That is a helpful safeguard when a service has several package types and possible add-ons.
For the best value, book the service that matches your purpose. If you mainly want to see a Korean daily makeup look on your own face, the single option is the straightforward choice. If you want your hair styled too, compare the combined package rather than assuming hair is included. If the goal is to learn, consider the separate makeup class.
Who is likely to enjoy this appointment
This experience makes sense if you are curious about Korean makeup but would rather have a professional show the style on your own face than shop for products by trial and error. It is also a good fit if you want a polished look for photos, especially with the more dramatic idol option.
The single makeup service is aimed at women, and the details describe it as suitable for first-timers of all ages. The options also include a couple makeup-and-hair package, but no further eligibility or age information is provided. If you are booking for someone else, check the package description closely and confirm any questions with the operator.
It may be less suitable if you are trying to squeeze an appointment into a packed schedule. The listed daily single takes 50 minutes, and that does not include the time needed to find the studio or prepare beforehand. The late-arrival rules are strict, so this is not a good appointment to schedule immediately after a long cross-city journey.
Booking decision
I like this experience most as a practical introduction to Korean styling: it pairs personal attention with a clear choice between a natural daily look and a more dramatic idol-inspired one. The option to record videos can also help you carry the result home and try to recreate it.
Book it if you want a professional makeover and can follow the preparation and arrival rules. Before paying, confirm whether your chosen package includes hair, check the final price, and allow extra time to reach the B1 studio. If your priority is a step-by-step lesson rather than a finished look, the separate 1:1 Makeup Class is the better option to investigate.
by B. makeup Seoul: Authentic K-Pop Idol & Daily Styling Experience
“I tried Korean makeup for the first time, and I am truly amazed by the results! I was surprised at how much my own face could transform just with m…”
FAQ
How long is the Daily Makeup Single?
The Daily Makeup Single for women is listed as a 50-minute appointment.
Does the Daily Makeup Single include hair styling?
The package is listed as makeup single. Makeup-and-hair styling is offered as a separate package, so choose that option if you want both services.
Where is by B. makeup located?
It is in Room 123, B1, LG Palace Building, 156 Yanghwa-ro, Mapo-gu, Seoul.
How do I find the studio from Hongik University Station?
Take Exit 9. The building with KFC and Olive Young is on your left. Enter through the revolving door near Olive Young and go down to B1, following the photo guide.
What should I do before the appointment?
Wash and dry your hair, and do not apply hair oil, essence, or milk products. The instructions also ask you to arrive without sunscreen and to avoid dermatological procedures before the visit.
What if I have eyelash extensions or a lash perm?
The studio notes that extensions or a perm can make it difficult to apply false eyelashes.
How early should I arrive?
Arrive at least five minutes before your appointment. If you are more than 10 minutes late, the appointment may be cancelled or limited to one service.
Can I cancel and get a refund?
A full refund is available if you cancel at least 48 hours before the activity date, based on local time. Refunds are not available for participants who are 10 minutes or more late.




























