A Juventus match is less a sightseeing stop than a chance to spend an evening inside one of Turin’s great shared rituals: following the play, reading the crowd, and adding your voice to the home support. You choose a ticket category at Allianz Stadium, then watch the action from your assigned seat.
I like two things about this option: you can arrange a ticket before club sales open, and the three categories give you a choice between long-side and short-side seating. The trade-off is price. A booking service can cost more than buying direct, and the final match date may change.
- Key points to know before you book
- A match night at Allianz Stadium
- Choosing between the three ticket categories
- What the ticket price buys you
- Fixture changes can affect your whole Turin stay
- Ticket delivery, entry, and names
- Getting seats together as a group
- Who this ticket suits best
- Should you book a Juventus match ticket?
- FAQ
- Where is Allianz Stadium?
- What seating categories are available?
- Will our seats be together?
- When will I receive my e-ticket?
- Can the match date or kick-off time change?
- Does the ticket cost the same for children and adults?
- Is the voucher valid on another date?
- Can I cancel the ticket?
- What information might I need to provide after booking?
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Key points to know before you book
- Three seating categories: Category 1 is central long side, marked red-rose; Category 2 is long side, marked orange; Category 3 is short side, marked yellow.
- Seats together are guaranteed in pairs: A group of three may be split, though the operator will try to place everyone close together.
- Match dates can move: The final date and kick-off time are announced about two to three weeks before the game.
- E-tickets arrive close to match day: The stated delivery window is one to two days before the match, though timing can vary.
- Opponent affects the price: The advertised starting price is $118.49, while individual match packages have different starting prices.
- The voucher is date-specific: Check the confirmed fixture date and time before you arrange the rest of your trip.
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A match night at Allianz Stadium

Allianz Stadium, also known as Juventus Stadium, is the setting for this experience. The ticket gets you through the gate and into the match, where the main event is the football itself: Juventus on the pitch, the opposing side across from them, and the crowd responding to each chance, tackle, and goal.
This is a ticket purchase, not a guided stadium tour. There is no stated tour guide, pre-match walk, or behind-the-scenes access. You make your way to the stadium, enter with your e-ticket, and watch the match from your assigned seat. If you want a clear, simple way to attend a Serie A game, that straightforward format is the point.
The atmosphere is part of the appeal, but it is not something a ticket can promise in a fixed measure. It depends on the opponent, the stakes, and how the game unfolds. A major rival or important fixture may bring a different level of tension than a routine league match. Whatever the matchup, you are there to take in a live game among supporters, not to watch from a screen.
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Choosing between the three ticket categories

The available categories are described by location and color. Category 1 is central long side, in the red-rose section. Category 2 is long side, in orange. Category 3 is short side, in yellow. The information provided does not specify exact rows, seat numbers, or sightlines, so treat the category descriptions as the useful guide rather than expecting a particular seat in advance.
The long-side options are the natural choice if you want to follow the shape of play from one end of the field to the other. Category 1 is identified as central, while Category 2 is simply listed as long side. Category 3 places you on the short side. Each offers a different position around the pitch, but no category is described as having a guaranteed view or particular advantage beyond its stated location.
Price rises and falls with the opponent and the available package. A high-profile match can cost several times more than a less sought-after fixture, so decide first which match matters to you, then compare the price with the seat category. The package list includes examples from $107.75 for Cagliari, Lecce, and Sassuolo, to $525.09 for Napoli. Inter Milan, Torino, Roma, and other opponents are listed at their own prices. These are starting prices, not a promise that every category will cost the same.
What the ticket price buys you

The advertised starting price is $118.49, but the price is not one flat charge for every opponent. The opponent packages have separate starting prices, and the options provided range widely. Check the exact fixture and category on the date you plan to book, because the starting figure alone does not tell you what your chosen game will cost.
The practical value is access and convenience. A buyer who booked through this channel found it easier to secure a ticket in advance than to navigate a club sale without membership. Buying direct may cost less if you can access the sale and move quickly, but that route may be harder if you do not have club membership. A third-party resale marketplace carries its own risks; using an established booking channel may feel simpler, though convenience has a price.
One buyer also found that the face value printed on the ticket was much lower than the amount paid. That is worth keeping in mind: you may be paying for advance access and a simpler booking process, not just the printed ticket value. If saving every euro matters most, investigate the club’s own ticket sales. If having a ticket arranged before your trip is worth paying extra, this option may make sense.
Fixture changes can affect your whole Turin stay

The biggest planning wrinkle is the match calendar. Fixtures can shift to accommodate Champions League commitments and television coverage. A Sunday match may move to Friday, Saturday, or Monday; a Wednesday match may move to Tuesday or Thursday evening.
The confirmed date and kick-off time are announced about two to three weeks before the game. That is close enough to travel planning to cause trouble if you have booked a short stay, nonrefundable accommodation, or onward transport around the original date. Check the official Serie A fixture information before departure, and leave some flexibility around match day if you can.
The voucher is valid only on the specified date and time, so do not assume that the original schedule is final. A match ticket is a poor fit for an itinerary that cannot bend at all. If you are traveling to Turin primarily for Juventus, build your stay around the confirmed fixture rather than treating the match as a fixed appointment on an otherwise packed schedule.
Ticket delivery, entry, and names

You receive booking confirmation within minutes in the usual case. The e-ticket is sent by the supplier one to two days before the match according to the stated process. Individual delivery timing can vary: tickets have arrived as late as five days ahead in one case, and close to two days ahead in another. That is not necessarily a problem, but it means you should not expect the final ticket immediately after paying.
After reservation, you may be asked by email for your name, nationality, and date of birth as they appear on your passport. Check your inbox carefully and reply with details that match your travel document. One attendee had a passport name and photo checked at the gate, so carrying the same passport is a sensible precaution, especially if the supplier requests passport details.
The entry instructions say to enter the venue directly with your voucher, but the ticket itself is delivered separately. Read the supplier’s email and use the e-ticket provided for entry. Keep an eye on your inbox in the days before the fixture, and contact customer support if you do not receive booking confirmation.
Getting seats together as a group

Pairs are guaranteed together. For three seats, the third is placed as close as possible to the pair; the operator will try to seat the group close together or in a row, but cannot confirm this until one or two days before the match.
That makes the booking easier for couples than for larger groups. If you are traveling with children or simply want everyone beside one another, do not treat a group of three or more as a guaranteed block. Decide whether sitting nearby is acceptable before you pay. The listing also says the same price applies to all ages, so there is no stated child discount.
Who this ticket suits best
I would consider this ticket if you want to see Juventus live and value having a booking arranged ahead of time. It is especially practical if you are not a club member, do not want to chase a ticket release, or prefer not to use an informal resale marketplace. You still need to stay alert for fixture changes and ticket delivery, but the purchase itself is designed to be direct.
It is less attractive if your first priority is the lowest possible price, if you need three or more seats together, or if your travel dates cannot shift. In those cases, compare the club’s own ticket sales and think carefully about how much schedule flexibility you have. The match may be the highlight of a Turin trip, but it should not become a costly puzzle that rearranges the whole trip.
Should you book a Juventus match ticket?
Book if you want to see a game at Allianz Stadium and value advance access more than the possibility of paying less through the club. Compare the opponent-specific price and category before choosing, and leave room for the fixture to move. For a pair attending a match they have planned around, the convenience can be worthwhile. For a larger group or a strict budget, check the seating terms and direct-sale options first.
Juventus FC Match Ticket in Allianz Stadium
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FAQ
Where is Allianz Stadium?
The stadium is at Corso Gaetano Scirea, 50, 10151 Torino TO, Italy. The meeting point is Juventus Stadium.
What seating categories are available?
Category 1 is central long side in red-rose, Category 2 is long side in orange, and Category 3 is short side in yellow.
Will our seats be together?
Seats are guaranteed in pairs. For an order of three, the third seat will be as close as possible to the pair, but a group of three or more is not guaranteed to sit together.
When will I receive my e-ticket?
The stated delivery period is one to two days before the match. Delivery may vary, so check your email in the days leading up to the game.
Can the match date or kick-off time change?
Yes. Fixtures can move to fit Champions League commitments and television coverage. The exact date and kick-off time are announced about two to three weeks before the game.
Does the ticket cost the same for children and adults?
Yes. The same price applies to all ages.
Is the voucher valid on another date?
No. It is valid only on the specified date and time.
Can I cancel the ticket?
No. Cancellations and refunds are not available.
What information might I need to provide after booking?
You may be asked by email for your name, nationality, and date of birth as they appear on your passport. Check your email carefully and keep the relevant passport with you.



























