When it comes to exploring Seoul, many travelers stick to the familiar palaces, bustling shopping streets, and iconic landmarks. But for those craving a more authentic glimpse into local life, the Seoul: Hidden Markets & Herbal Wellness Small Group Tour offers a refreshing alternative. This 3.5-hour journey takes you beyond the usual tourist spots to dive into Seoul’s traditional markets, herbal medicine culture, and vintage treasure troves—all with a small, intimate group.
What makes this tour stand out? First, we love the chance to explore Gyeongdong Market, the largest traditional market in Korea, where the air is thick with the scent of ginseng, roots, and medicinal herbs. Second, the visit to the Yangnyeongsi Museum of Oriental Medicine offers a fascinating look at Korea’s healing traditions. Lastly, the vintage markets of Pungmul and Dongmyo reveal a lively scene of retro fashion, records, and collectibles—a must for those interested in Seoul’s creative edge. The only possible downside? The tour’s focus on traditional and vintage experiences might not appeal to travelers seeking modern attractions or nightlife.
This experience is perfect for curious travelers who want to see a different side of Seoul—those interested in wellness, history, and authentic local markets. It’s also ideal for small groups seeking personalized attention and deeper insights into Korean culture.
- Good To Know
- Starting Point: Cheongnyangni Station
- Gyeongdong Market: Korea’s Largest Traditional Market
- Yangnyeongsi Museum of Oriental Medicine
- Herbal Teahouse: A Moment of Personal Wellness
- Vintage Markets: Dongmyo and Pungmul
- Practical Details and Value
- What We Loved and What to Consider
- Final Thoughts: Who Is This Tour Best For?
- More Tours in Seoul
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Good To Know

- Authentic Market Experience: Visit Korea’s largest traditional market, full of healing herbs and roots.
- Cultural Insight: Learn about traditional Korean medicine at a dedicated museum.
- Herbal Wellness: Enjoy a complimentary herbal tea at a traditional teahouse.
- Vintage Exploration: Hunt for unique treasures at Dongmyo and Pungmul markets.
- Small Group Flexibility: Limited to six participants for a more personal experience.
- Comprehensive yet concise: The 3.5-hour tour covers diverse aspects of Seoul’s local culture.
Starting Point: Cheongnyangni Station

The tour kicks off conveniently at Cheongnyangni Station, Exit 1, easily accessible via Subway Line 1. Meeting here allows you to get comfortable and set the tone for what’s to come. The guide, part of Local Way Korea, is known for making the experience engaging and informative, setting the scene for a relaxed, curious exploration.
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Gyeongdong Market: Korea’s Largest Traditional Market

Our first stop is Gyeongdong Market, a bustling hub filled with thousands of stalls. Here, the air is thick with earthy aromas of ginseng, medicinal roots, and herbal remedies. It’s more than just a marketplace; it’s a living testament to Korea’s herbal medicine traditions, used for centuries to promote health and balance.
The guide provides insights into how Koreans have historically relied on these natural ingredients. Visitors often comment that the market feels alive, with a palpable sense of tradition. One reviewer noted, “The market is full of rich aromas and vibrant stalls, offering a glimpse into how deeply rooted herbal medicine is in Korean culture.”
Yangnyeongsi Museum of Oriental Medicine

Next, we move to the Yangnyeongsi Museum of Oriental Medicine, just a short walk from the market. Here, the focus shifts from the lively chaos of Gyeongdong to a more educational experience. The museum showcases Korea’s long history of herbal healing, acupuncture, and traditional therapies.
Expect to see exhibits explaining the significance of various herbs, the principles of traditional Korean medicine, and even some interactive displays. The guide helps translate complex concepts, making this a fascinating peek into Korea’s wellness practices. Travelers often find this part particularly valuable for understanding how herbal medicine remains relevant today.
Herbal Teahouse: A Moment of Personal Wellness
After immersing ourselves in the history, it’s time for a calming break at a traditional herbal teahouse. Here, the experience becomes personal as you sip on a specially prepared herbal tea that aligns with your body and mind needs. This included refreshment adds an authentic touch, highlighting Korea’s holistic approach to health.
The tea is not only tasty but also showcases the medicinal properties of Korean herbs, providing tangible benefits that you can take home in your wellness routine. Reviewers have described this as a “unique, soothing moment in the middle of a busy city,” emphasizing how well it complements the cultural exploration.
More Great Tours NearbyVintage Markets: Dongmyo and Pungmul
The tour concludes with a lively exploration of Seoul’s vintage scene at Dongmyo Flea Market and Pungmul Markets. These markets are treasure troves for retro lovers and collectors, filled with old records, quirky collectibles, and clothing that tells stories of Seoul’s past and present.
Dongmyo, in particular, is beloved for its eclectic mix of items, from vintage fashion to nostalgic memorabilia. Visitors can see how Seoul’s creativity and history blend seamlessly, making it a photographer’s paradise. One reviewer described it as “a vibrant space where old Seoul meets modern creativity,” capturing its dynamic atmosphere.
The guide provides context about the history of these markets, and you’re free to wander at your own pace, hunting for that perfect vintage find. It’s an energizing way to wrap up your cultural journey.
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Practical Details and Value
At just 3.5 hours, this tour offers a concentrated yet comprehensive look at Seoul’s more authentic and lesser-known sides. The small group size—limited to six—ensures personalized attention, making it easy to ask questions and get insights tailored to your interests.
The price includes the herbal tea, museum entry, and expert guides, representing solid value for those interested in cultural depth and offbeat experiences. The meeting point at Cheongnyangni Station is convenient for travelers staying in central Seoul or nearby. The tour ends near Gwangjang Market, making it easy to continue exploring or grab a meal afterward.
What We Loved and What to Consider

Most travelers appreciated the intimate atmosphere and the chance to learn about traditional Korean medicine from a local guide who shares stories beyond the standard facts. One review from France highlighted that “it’s not a typical sightseeing tour; it’s a genuine peek into Seoul’s soul,” which captures the essence well.
However, keep in mind this tour is focused on traditional markets, herbal medicine, and vintage shopping. If your interests lean more toward modern Seoul or nightlife, you might want to supplement this experience with other activities.
Final Thoughts: Who Is This Tour Best For?

This experience suits travelers who crave authenticity and cultural depth. If you’re curious about traditional Korean wellness practices or want to hunt for vintage treasures while learning about local history, this tour hits the mark. It’s also perfect for those who enjoy small-group settings that allow for meaningful conversations and personalized guidance.
While not designed for wheelchair users or those with strollers, it’s an excellent choice for visitors eager to explore Seoul’s less commercialized, more genuine neighborhoods. The combination of wellness, history, and vintage charm makes this tour a memorable and worthwhile addition to your itinerary if you’re after a unique, off-the-beaten-path adventure.
Is this tour suitable for people with mobility issues?
No, it’s not suitable for wheelchair users or those requiring strollers, as some market areas and museum spaces have limited accessibility.
How long is the tour and what is included?
The tour lasts 3.5 hours and includes a guided visit to Gyeongdong Market, the Oriental Medicine Museum, a herbal teahouse experience, and vintage markets, with a free herbal tea.
Where does the tour start and end?
It begins at Cheongnyangni Station Exit 1 and ends near Gwangjang Market at Jongno 5-ga Station, making it easy to continue exploring Seoul afterward.
What should I bring?
Comfortable shoes are recommended, as you’ll be walking through markets and museum exhibits.
Can I cancel the tour?
Yes, you can cancel up to 24 hours in advance for a full refund.
Is this tour suitable for children?
The tour is more geared toward adults interested in wellness, history, and vintage markets. It might not be ideal for very young children due to walking and the nature of the activities.
This small-group tour offers a well-balanced mix of tradition, wellness, and vintage Seoul, perfect for curious travelers eager to see the city’s more genuine, local side. Its focus on cultural insights and authentic experiences makes it a compelling choice for those seeking something beyond the usual sights.
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