If you’re visiting Tokyo and want to get a genuine taste of Japanese tradition without the fuss, this sake tasting experience in Asakusa could be just what you’re looking for. Offered by Matcha Kikaku inc, it’s a well-rated activity that combines cultural learnings, delicious sake, and a sprinkle of fun with over 150 daruma dolls for photos.
What we love about this experience is how accessible it is—whether you’re a sake novice or a seasoned enthusiast, the guided tasting makes all the difference. Plus, the opportunity to upgrade with fresh sushi or seafood bowls adds extra flavor to the day. If you’re short on time but want a meaningful and enjoyable cultural activity, this tour packs a lot into one hour.
One thing to consider is that the tasting takes place in a single location, so if you’re eager to explore multiple sake breweries or districts, this might feel a bit limited. However, for those who want a focused, relaxed experience with great value, it hits the mark. Perfect for couples, groups, or solo travelers who love food, drink, and authentic Japanese charm.
- Good To Know
- An In-Depth Look at the Sake Tasting Tour
- The Venue: Tokyo Sushi Bowl in Asakusa
- The Guide & Atmosphere
- The Tasting Experience
- The Daruma Dolls Photo Opportunity
- Optional Sushi & Seafood Bowls
- The Value & Pricing
- Practical Details
- Why This Tour Is a Great Choice
- Who Should Consider This Experience?
- FAQs
- Final Thoughts
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Good To Know

- Authentic Japanese Sake Experience: Guided tasting with insights into brewing and regional nuances.
- Flexible Flavors: Choose from dry, medium, or sweet sake to match your palate.
- Fun Photo Opportunity: Over 150 daruma dolls for memorable pictures.
- Upgrade Options: Delicious sushi or seafood bowls, delivered fresh daily.
- Accessibility & Convenience: Located in Asakusa, a short walk from Kaminarimon, with easy booking and flexible cancellation.
- Cultural & Culinary Blend: Combines Japanese tradition with modern flavors and fun.
An In-Depth Look at the Sake Tasting Tour

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The Venue: Tokyo Sushi Bowl in Asakusa
The experience takes place at Tokyo Sushi Bowl, located just a few minutes from the famous Kaminarimon. This neighborhood is a lively hub filled with traditional shops, temples, and street food stalls, making it a perfect setting for a cultural tasting. The venue itself is welcoming, with a cozy atmosphere that invites guests to relax and focus on the sake journey ahead.
The Guide & Atmosphere
The team at Matcha Kikaku inc is known for their friendly and knowledgeable guides. They speak English fluently, making it easy for international visitors to follow along and ask questions. One reviewer mentioned that the guide, whose name isn’t specified, was engaging and eager to share detailed insights about each sake’s origin, brewing process, and regional characteristics.
The Tasting Experience
You’ll start by learning about the traditional methods of sake brewing—how rice polishing, fermentation, and aging influence flavor. The guide explains these processes in a straightforward manner, helping even newcomers understand what makes premium sake special.
Then, you’ll sample several varieties, with options to select dry, medium, or sweet styles. This customization caters well to different palates, whether you prefer a crisp, dry sake or something smoother and sweeter. Reviewers noted that the tasting sessions are generous and informative, with many describing the aromas and flavors as “delicious” and “complex.”
More Great Tours NearbyThe Daruma Dolls Photo Opportunity
A quirky highlight is the chance to take photos with over 150 daruma dolls—each symbolizing good luck and perseverance. Guests are free to pose and snap photos, which adds a fun, lighthearted element to the experience. Several reviewers found this a memorable part, perfect for sharing on social media or keeping as a souvenir.
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Optional Sushi & Seafood Bowls
For those wanting to turn the tasting into a full Japanese culinary experience, optional sushi or seafood bowls are available. The seafood is delivered fresh daily from Toyosu Market, ensuring quality and authenticity. Reviewers who opted to upgrade raved about the freshness and flavor of the fish—some describing the seafood as “melt-in-your-mouth delicious.”
The Value & Pricing
Considering the price, this outing offers excellent value. You get a guided tasting of premium sake, the fun of photo ops, and the option to indulge in delicious Japanese cuisine—all in one location. The flexibility of reserving now and paying later adds to the appeal, especially for travelers with unpredictable schedules.
Practical Details
- Duration: Around 1 hour, making it easy to include in a busy Tokyo itinerary.
- Location: 5th Floor, coordinates 35.710243225097656,139.7966766357422.
- Accessibility: The venue is wheelchair accessible, a plus for travelers with mobility needs.
- Cancellation Policy: Free cancellation up to 24 hours before, allowing for flexible planning.
Why This Tour Is a Great Choice

This sake tasting experience is ideal for travelers who want more than just sightseeing. It offers a chance to learn, taste, and participate in Japanese culture in an intimate setting. The focus on premium sake and the option to add sushi or seafood makes it especially appealing to foodies and cultural enthusiasts alike.
The small group setting ensures personalized attention, making it easier to ask questions and savor each sip. Plus, the fun addition of daruma dolls makes it a playful and memorable outing.
For those who prefer a relaxed, guided experience with an emphasis on quality and authenticity, this tour strikes a good balance. It’s not overly commercialized, and the knowledgeable guides help decode the world of sake for newcomers and connoisseurs alike.
Who Should Consider This Experience?

If you’re interested in Japanese beverages, want to learn the stories behind sake, or simply love sampling different flavors, this tour offers a perfect introduction. It’s also ideal if you’re traveling with someone who enjoys a laid-back cultural activity combined with great food.
Couples celebrating a special occasion, small groups of friends, or solo travelers seeking a taste of local life will find it rewarding. The upgrade options ensure you can turn a tasting into a full meal, making it a versatile choice whether you’re seeking an afternoon activity or a relaxed evening outing.
FAQs
Is this experience suitable for beginners?
Yes, the guide explains the brewing process and tasting notes in a way that’s accessible for newcomers, making it friendly for beginners.
Can I choose my sake flavor preference?
Absolutely. You can opt for dry, medium, or sweet sake, allowing you to explore flavors that match your taste.
How long does the tour last?
The tasting experience typically runs for about 1 hour, making it easy to fit into a busy day.
Is there an option to include food?
Yes, you can upgrade your experience with optional sushi or seafood bowls, which are made with fresh fish from Toyosu Market.
Is the venue wheelchair accessible?
Yes, the location is wheelchair accessible, ensuring comfort for all travelers.
Do I need to pay upfront?
No, you can reserve your spot now and pay later, with free cancellation available up to 24 hours before your scheduled time.
Where is the meeting point?
You’ll meet on the 5th floor at Tokyo Sushi Bowl, with the coordinates 35.710243225097656,139.7966766357422.
Can I take photos during the experience?
Yes, you’re welcome to take photos with the over 150 daruma dolls for free, capturing fun memories from your visit.
What makes this tour stand out compared to others?
The mix of expert-guided tasting, fun photo opportunities, and optional delicious sushi/upgrades makes it engaging and memorable.
Is this experience worth the price?
Given the quality of sake, the cultural insights, and the fun extras, most guests find it to offer great value, especially with flexible booking options.
Final Thoughts
This sake tasting experience in Asakusa is a fantastic way to dip into Japan’s revered beverage culture without feeling overwhelmed. Its friendly guides, premium sake options, and fun photo moments create a well-rounded cultural outing that can appeal to a wide variety of travelers.
You’ll gain a deeper understanding of sake, discover flavors that suit your palate, and enjoy the lively atmosphere of Tokyo’s historic district. The optional sushi or seafood upgrades make it a complete culinary experience, adding to its appeal for food lovers.
Whether you’re celebrating a special moment or simply seeking a relaxing cultural activity, this tour offers authentic taste and a chance to learn something new in a friendly setting. It’s an activity that combines education, enjoyment, and a bit of Japanese charm—all in just under an hour.
In a nutshell, this tour is a smart choice for those who love good food and drink, want a taste of local craftsmanship, and appreciate a relaxed yet engaging experience. Its blend of cultural insight, premium sake, and optional Japanese cuisine creates a memorable outing that’s both fun and educational, making it well worth considering during your trip to Tokyo.
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