If you’re craving a taste of Italy and France combined in one day, tours like the Italian Market San Remo, Menton & La Turbie are tempting options. While this particular experience might not be perfect for everyone, it offers a mix of shopping, scenic views, and historic sights that can appeal to those eager for a quick cultural fix on the French Riviera.
What we love about this trip is its opportunity to stroll through vibrant markets, enjoy the tranquil streets of Menton, and snap photos at La Turbie’s Roman relics with Monaco as a backdrop. Plus, the panoramic vistas from La Turbie’s Auguste Trophy are definitely a highlight. However, some travelers have found that organizational hiccups, like the missed bus, can dampen the experience. So, if you’re someone who values punctuality and seamless logistics, this might require a bit of patience.
This tour suits travelers interested in cultural sightseeing, authentic market experiences, and scenic viewpoints, especially if they enjoy a relaxed pace and are okay with some unpredictability. Now, let’s explore what you can expect at each stop and whether this trip is worth your time.
Good To Know

- Authentic Market Experience: San Remo’s open-air market offers quality leather goods and artisanal products at competitive prices.
- Charming Towns: Menton is a peaceful, colorful town famous for its citrus and lovely streets perfect for wandering.
- Spectacular Views: The photo stop at La Turbie provides one of the best overlooks of Monaco and the Côte d’Azur.
- Flexible Itinerary: The tour offers free time for shopping and sightseeing, but timings can vary based on logistics.
- Mixed Reviews: Some travelers have experienced issues like missed pickups, so reliability might vary.
- Ideal for: Those seeking a day of casual exploration, scenic vistas, and cultural shopping, with a flexible attitude toward organizational hiccups.
An In-Depth Look at the Tour Itinerary

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Starting Point and Logistics
The tour begins in Nice, with a meeting point in front of the Beau Rivage Hotel at 24 Rue Saint-François de Paule. This location is central and fairly easy to access, whether you’re staying nearby or arriving by transport. It’s advised to arrive five minutes early, as the guide and driver typically depart promptly.
The tour is operated by MedTour, which offers both private and small group options, and provides bilingual guides in French, Spanish, and English. The total duration is about 8 hours, making for a full day of exploring with a mix of structured visits and free time.
San Remo Market — Italian Flavors and Leather
The first major stop is San Remo, Italy’s famous open-air market. Here, you’ll find vendors selling leather handbags, shoes, and accessories, often at prices more attractive than elsewhere. This is a real draw for shoppers looking for quality leather products, sometimes with artisan craftsmanship that adds to the appeal.
You’ll also get free time to wander, browse, and maybe pick up a souvenir or two. Many reviews highlight the market’s lively atmosphere, with artisans and vendors eager to share their craft. Expect a colorful scene, with a tempting array of items — from fashion to local delicacies.
You can also enjoy the chance to taste Italian cuisine at nearby restaurants, which adds to the authentic experience. The guide typically provides commentary during this stop, offering insights into the local products and history of the market.
However, some travelers, like a recent reviewer, expressed frustration about logistics. One reported arriving early but finding the bus had already left, causing inconvenience. This highlights the importance of punctuality and clear communication, especially if you’re on a tight schedule.
Menton — The Pearl of France
Next, the tour takes you to Menton, a charming French town famed for its citrus fruits, pastel-colored buildings, and relaxed vibe. Here, you’ll have a mix of guided sightseeing and free time.
Wander through the streets, breathe in the scents of citrus, and admire the photogenic facades. Many visitors love Menton’s peaceful ambiance and its blend of French elegance with a laid-back atmosphere. It’s an excellent spot for photos and soaking up regional character.
The guide might point out artisans working in the streets, and you’ll have the chance to explore at your own pace. For those keen on local crafts or fresh produce, this stop offers a taste of authentic Provencal life.
More Great Thing To Do NearbyLa Turbie and the Auguste Trophy — Panoramic Views
The final highlight is a brief photo stop at La Turbie, home to the Trophée d’Auguste, a Roman monument perched above Monaco. This ancient relic offers breathtaking views of the Mediterranean, Monaco, and the coastline stretching into Italy.
In just 10 minutes, you’ll be able to snap some memorable photos of stunning vistas that showcase the rugged beauty of the Riviera. It’s a perfect spot for a quick rest and a camera break, and many travelers find that the sight of Monaco sparkling in the distance makes this a worthwhile stop despite its brief duration.
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End of Tour and Drop-offs
The tour concludes back in Nice, typically at the original meeting point or other designated drop-off spots like 24 Rue Saint-François de Paule. Pickup options are available if you’re staying elsewhere, but note that additional fees might apply for pickups outside of Nice.
Transportation, Timing, and Group Size

Transportation is provided in a comfortable vehicle, with the driver also acting as a guide. The total tour length is approximately 8 hours, with the San Remo stop lasting around 3 hours, and the Menton visit about 1 hour, plus additional time for the La Turbie stop.
Group sizes tend to be small or private, which can enhance the experience with more personalized attention. However, some reviews mention logistical issues, like a traveler who arrived early and missed the bus, so punctuality and communication are key.
Price and Value
While the tour’s price isn’t specified here, you should consider what it offers — transport, guide, parking, tolls, and a full day of sightseeing. The value lies in the convenience of visiting multiple destinations without the hassle of driving, but keep in mind that some travelers felt the organization could be better.
What’s Missing?
Not included are meals, drinks, and museum entry fees, so budget accordingly if you want to dine or visit attractions. The tour is not suitable for wheelchair users, which is important for accessibility considerations.
Summing Up: Is It Worth It?

This tour provides a compact taste of the Italian and French Riviera, with plenty of opportunities for shopping, sightseeing, and photo-taking. If you’re someone who enjoys scenic vistas, colorful markets, and a laid-back pace, you’ll likely enjoy what’s on offer.
However, organizational hiccups and limited time at each stop mean this experience might not satisfy travelers seeking a seamless, in-depth visit. It’s best suited for those flexible travelers who are happy to roll with minor setbacks and want a snapshot of the region’s highlights.
Who Should Consider This Tour?
If you’re looking for a straightforward day trip with views, markets, and a taste of Italy and France, this tour could be a good fit. It’s perfect if you’re traveling with a small group or prefer private arrangements, and don’t mind some unpredictability.
Those with a keen interest in leather products or wanting to explore Menton’s tranquil streets will find this trip particularly appealing. On the other hand, if punctuality and detailed guidance are critical to your enjoyment, you might want to explore other options or prepare for possible delays.
FAQs
Is the tour suitable for families?
Yes, it can be, especially if your kids enjoy markets, scenic views, and walking around towns, but note the activity involves a fair amount of walking and waiting.
What should I bring?
Comfortable shoes are recommended for exploring markets and towns. Don’t forget your passport for border crossings, and bring a camera to capture the panoramic views.
How long is each stop?
San Remo is roughly 3 hours, Menton around 1 hour, and La Turbie about 10 minutes for photos, with some flexibility depending on logistical timings.
Can I customize the pickup location?
Yes, private or small group options allow for personalized pickup points, but additional fees might apply outside of Nice.
Are meals included?
No, you will need to arrange your own food and drinks during the day. There are restaurants near San Remo for Italian cuisine.
What happens if the tour is canceled?
You can cancel up to 24 hours in advance for a full refund, which is helpful in case of logistical issues or weather concerns.
In the end, this tour offers a nice blend of culture, scenery, and shopping, but it’s important to be flexible. For travelers who enjoy authentic markets, picturesque towns, and stunning viewpoints, it’s a practical way to experience a slice of the Riviera without the hassle of self-driving. Just keep an eye on the organization details and be prepared for some unpredictability — it’s part of the adventure.
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