Amsterdam: Heineken Experience Ticket

Nestled in the heart of Amsterdam, the Heineken Experience Ticket offers a captivating journey through the dynamic world of Heineken, where the iconic beer was first brewed in 1867.

This 1.5-hour self-guided tour takes visitors on an immersive adventure, showcasing the company’s heritage, the beer brewing process, and Heineken’s innovative spirit. Imagine yourself being brewed and bottled on the Brew U ride, learning how to pour the perfect draft Heineken, and discovering the four natural ingredients that make this beer truly exceptional.

On top of that, the tour unveils Heineken’s extensive sponsorship activities with Formula 1, the UEFA Champions League, and the Rugby World Cup.

After the tour, guests can raise a glass with new friends and soak in the vibrant atmosphere of the bar.

With its convenient location and flexible ticket options, the Heineken Experience promises an unforgettable journey through the world of one of the most renowned beer brands.

Good To Know

• Free cancellation is available up to 24 hours in advance for a full refund.
• The experience allows you to reserve now and pay later, keeping your travel plans flexible.
• The tour lasts for 1.5 hours and offers various starting times.
• Visitors can learn about Heineken’s heritage, the brewing process, and how to pour the perfect draft Heineken.

You can check if your dates are available here:

Ticket Information

Tickets for the Heineken Experience can be cancelled for a full refund up to 24 hours in advance. This refund policy offers visitors the benefits of flexibility and peace of mind when planning their visit to the famous brewery in Amsterdam.

By allowing cancellations up to 24 hours before the scheduled time, visitors have the option to make changes to their plans without any financial loss. This ensures that unforeseen circumstances or last-minute changes don’t hinder their experience. Whether it’s a sudden change in travel plans or unexpected circumstances, knowing that a full refund is available provides a sense of security.

This refund policy adds to the overall positive experience of the Heineken Experience, allowing visitors to fully enjoy their time at the brewery without any worries about financial implications.

Experience Highlights

Discover the dynamic world of Heineken, where the beer was first brewed, as you embark on a 1.5-hour self-guided tour.

The Heineken Experience offers a range of interactive activities that allow you to learn about the beer brewing process. One of the highlights is the Brew U ride, where you can experience what it’s like to be brewed and bottled.

Learn about the four natural ingredients that make Heineken beer and gain insights into the brand’s sponsorship activities with Formula 1, the UEFA Champions League, and the Rugby World Cup.

Throughout the tour, you’ll also have the opportunity to learn how to pour the perfect draft Heineken.

Full Description of the Experience

Upon embarking on the 1.5-hour self-guided tour at the Heineken Experience, visitors are taken on a journey to explore the dynamic world of Heineken, where the iconic beer was first brewed.

This interactive tour provides a comprehensive understanding of the brewing process, from the company’s heritage to its innovations. Guests will have the opportunity to experience what it’s like to be brewed and bottled on the Brew U ride, gaining a unique perspective on the beer-making process. Plus, they’ll learn how to pour the perfect draft Heineken, mastering the art of serving this world-famous beer.

The tour also includes a short presentation in English, where visitors can discover the four natural ingredients that make Heineken and explore the brand’s sponsorship activities with Formula 1, the UEFA Champions League, and the Rugby World Cup.

At the end of the tour, guests can raise their glass with new friends and celebrate the rich history of Heineken.

Presentation and Sponsorship Activities

During the Heineken Experience tour, visitors will have the opportunity to learn about the brand’s sponsorship activities through an engaging presentation and discover the four natural ingredients that make Heineken.

The presentation experience provides an in-depth look at Heineken’s brand partnerships and their involvement in major sporting events such as Formula 1, the UEFA Champions League, and the Rugby World Cup.

Through interactive displays and multimedia presentations, guests can explore the impact of these partnerships and how they contribute to the global success of the Heineken brand.

This immersive experience allows visitors to gain a deeper understanding of Heineken’s commitment to sports and entertainment, showcasing their dedication to creating memorable experiences for fans around the world.

More Great Thing To Do Nearby

Transportation and Location

Visitors to the Heineken Experience can easily reach the location in Amsterdam using various modes of transportation. The Heineken Experience is conveniently located near public transportation, making it easily accessible for travelers. Travelers can reach the venue by taking tram numbers 1, 7, 19, and 24, or metro line 52. The nearest GVB tram and metro station is Vijzelgracht.

Upon arrival, visitors should look for the staff with wristbands who can guide them to the entrance. Plus, the Heineken Experience is situated in a vibrant area of Amsterdam with plenty of nearby attractions to explore. Visitors can take advantage of their time in the area by visiting other popular landmarks such as the Rijksmuseum, Van Gogh Museum, or taking a stroll along the picturesque canals.

Review Summary

The review summary highlights the overall experience of visitors at the Heineken Experience. Here are the pros and cons of the tour:

• Pros:

• Transportation: Visitors have rated the transportation to the Heineken Experience with a perfect score of 5/5. It’s easy to reach the attraction using tram numbers 1, 7, 19, and 24 or metro line 52, and the nearest GVB tram and metro station is Vijzelgracht.

• Value for money: The tour is considered good value for money, with a rating of 4.3/5. Visitors feel that they get their money’s worth in terms of the experience and the free drink tokens provided at the end.

• Service: The staff at the Heineken Experience are praised for their friendliness and helpfulness, earning a rating of 4.5/5. Visitors appreciate the warm and welcoming atmosphere created by the staff.

• Organization: The tour is well-organized, according to visitors, with a rating of 4.5/5. Visitors find that the tour flows smoothly and that there’s a good balance between guided and self-guided activities.

Customer Reviews

Continuing from the review summary, guests at the Heineken Experience have provided their feedback on the tour. Many visitors praised the interactive exhibits that allowed them to fully enjoy the world of Heineken. They enjoyed the opportunity to learn about the brewery’s history and the beer brewing process in a fun and engaging way.

Some guests mentioned that they’d have appreciated a guide to provide more in-depth information, especially since the experience can get quite busy. However, they still found the overall experience enjoyable and informative.

The highlight for many was the bar at the end, where they’d the chance to raise a glass with new friends and enjoy the friendly and helpful staff.

Common Questions

Are There Any Age Restrictions for the Heineken Experience Tour?

Age restrictions for the Heineken Experience tour vary by country, but generally, participants must be at least 18 years old to enter. However, visitors of all ages can explore the gift shop and purchase merchandise.

Can I Purchase Heineken Merchandise at the End of the Tour?

Yes, visitors can purchase a variety of Heineken merchandise at the end of the tour. There are souvenirs for sale, allowing guests to take home a piece of the Heineken Experience.

Is Photography Allowed During the Tour?

Photography is allowed during the tour at the Heineken Experience. Visitors can capture their experience and share it with friends. Along with interactive exhibits, this adds to the engaging and immersive nature of the tour.

Are There Any Discounts Available for Group Bookings?

Yes, group discounts and group rates are available for the Amsterdam: Heineken Experience Ticket. It is recommended to check the official website or contact the ticket provider for more information on group booking discounts.

Can I Bring My Own Food and Drinks Into the Heineken Experience?

Bringing outside food and drinks into the Heineken Experience is prohibited. There are restrictions on bringing in outside food and drinks. Visitors are encouraged to enjoy the food and drink offerings available at the end of the tour.

The Sum Up

To sum it up, the Heineken Experience in Amsterdam offers visitors a captivating and informative journey through the world of the iconic beer brand.

From learning about the beer brewing process to experiencing the thrill of being brewed and bottled, this self-guided tour provides a unique and entertaining experience.

With its convenient location in the heart of Amsterdam and flexible ticket options, the Heineken Experience is a must-visit for beer enthusiasts and travelers alike.

Raise a glass and enjoy the vibrant atmosphere of the bar at the end of the tour for a truly unforgettable experience.

You can check if your dates are available here: