Traveling to Spain and craving an authentic taste of its famed wine regions? The La Rioja: Sensory Experience with Wine Tasting promises a journey beyond just sipping from a glass. Instead, it offers a chance to really feel the wines — exploring their aromas, textures, and stories in a thoughtfully curated experience.
What makes this tour stand out? First, we love that it’s designed to be simple yet immersive, making wine culture accessible to everyone. Second, the visit to a Centenary Winery, with a history stretching over 130 years, adds a sense of tradition and craftsmanship. Lastly, the emphasis on sensory engagement — encouraging you to dare to feel — makes this more than just a tasting; it’s a full experience for your senses.
That said, it’s not for everyone. The tour lasts just 2 hours, so those seeking a longer, more in-depth visit might look elsewhere. Plus, while wheelchair access is mentioned, it may not be suitable for guests with mobility restrictions. Overall, it’s perfect for curious travelers who love wine and want a taste of La Rioja’s rich heritage in a relaxed setting.
Good To Know

- Authentic and accessible: Designed for all levels of wine enthusiasts, from novices to aficionados.
- Historic winery visit: Over 130 years of winemaking tradition at Bodegas Riojanas.
- Sensory focus: Experience wines through aroma, taste, and tactile sensations.
- Inclusive experience: Includes a guided tour, tastings of three wines, and Iberian cured meats.
- Convenient and flexible: Book now, pay later, with free cancellation up to 24 hours in advance.
- Family-friendly and wheelchair accessible (though some restrictions apply).
The Itinerary: What You’ll Experience

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Starting Point: Parking at the Winery
The tour begins at the winery’s designated parking area, which offers a straightforward meeting point. From here, you’ll be guided into the historic space by an English-speaking guide who sets the tone with insightful commentary. The tour lasts approximately 2 hours, making it an ideal half-day activity for those who want to dive into wine without a long commitment.
Visiting the Historic Cellars
The main highlight is a visit to Bodegas Riojanas, a winery with more than 130 years of winemaking tradition. You’ll get to walk through the original building, which adds a tangible sense of history and craftsmanship. The space has evolved over the years, with new halls, barrels, and racks added as the winery expanded, reflecting a blend of tradition and modernity.
Travelers can expect to see the original 130-year-old building alongside newer facilities. The guide will share stories about the winery’s evolution, giving you a behind-the-scenes look at how traditional techniques meet contemporary winemaking.
Sensory Journey
This is where the experience becomes unique. Instead of simply tasting wine, the tour encourages you to “Dare To Feel a Winery,” exploring the wide range of sensations that wine can evoke. You’ll likely engage in smelling, touching, and even listening to elements of the winemaking process, aiming to heighten your appreciation for the craft.
More Great Thing To Do NearbyWine Tasting and Iberian Cured Meats
The finale is a tasting session featuring three carefully selected wines paired with Iberian cured meats. Expect a curated selection that showcases the winery’s best offerings, with explanations on flavor profiles and pairing tips.
The tasting not only highlights the excellent wine selection but also emphasizes the textures and aromas that make each sip special. As one reviewer noted, “Excellent explanations and an interesting olfactory experience,” which underscores the value of knowledgeable guides.
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What’s Included
- Winery Tour: Walk through historic areas and modern facilities.
- Wine Tasting: Savor three wines with expert commentary.
- Aperitif: Iberian cured meats complement the tasting, enhancing the sensory experience.
Practical Details
The experience is wheelchair accessible, though it’s always wise to check specific access needs ahead of time. Being a relatively short tour, it’s suitable for most travelers, especially those wanting a quick yet meaningful introduction to La Rioja’s wine scene. Pack a jacket, as the winery spaces can be cool, especially in the cellars.
Why This Tour Works Well for Travelers

If you’re someone who loves wine but prefers a relaxed, interactive experience over a formal tasting, this tour hits the sweet spot. It’s ideal for those curious about the story behind the wine, rather than just the taste. The inclusion of Iberian cured meats adds a local flavor that rounds out the experience beautifully.
Travelers who enjoyed similar experiences, such as those at Martinez Alesanco or Altanza wineries, will find this tour offers the same quality and authenticity, but with the added benefit of sensory engagement. The guide’s explanations are rated as excellent, making complex concepts accessible and engaging.
The Value Proposition

At roughly two hours, this tour offers a time-efficient way to deepen your appreciation of La Rioja’s wine heritage. The price reflects access to a historic winery, professional guidance, tastings, and local delicacies — all bundled into a seamless experience. It’s particularly good value for travelers wanting a meaningful introduction to Spain’s famous wine region without the commitment of longer tours or multiple visits.
Who Should Consider This Experience?
This tour appeals most to travelers who enjoy wine and are looking for an interactive, sensory-rich experience. It’s suitable for couples, small groups, and solo explorers wanting a taste of La Rioja’s tradition in a manageable timeframe. Because it includes a guided walk through historic facilities, it’s perfect for those who appreciate storytelling, local history, and behind-the-scenes insights.
The experience is also suited for visitors with a general interest in Spanish cuisine and culture, thanks to the pairing of wines with Iberian cured meats. Those seeking a family-friendly activity will appreciate the straightforward, engaging format — though smaller children might not be interested in tasting.
Frequently Asked Questions
Is this experience suitable for non-Spanish speakers?
Yes, the tour is guided in English, making it accessible for international travelers.
How long does the tour last?
It lasts approximately 2 hours, offering a well-paced insight into wine and winery history.
Is the tour accessible for wheelchair users?
The activity is described as wheelchair accessible, but it’s best to check specific access details beforehand.
Do I need to pay upfront?
You can reserve now and pay later, with free cancellation available up to 24 hours before the tour.
What should I bring for the experience?
Just a jacket, as the winery can be cool. Comfortable shoes are recommended for walking through the facilities.
Can I cancel if I change my plans?
Yes, cancellations are free up to 24 hours in advance, allowing flexibility.
Are pets allowed on this tour?
No, pets are not permitted within the winery during the experience.
Final Thoughts
This La Rioja: Sensory Experience with Wine Tasting offers a wonderful snapshot of Spain’s wine heritage, blending historic charm with engaging sensory activities. It’s particularly suited for those who want more than just a tasting — craving a deeper connection with the wine-making process and local culture.
With excellent guidance, a comfortable setting, and a well-curated selection of wines and snacks, it delivers genuine value in a short timeframe. Whether you’re a wine novice or a seasoned enthusiast, this tour provides a memorable way to explore La Rioja’s vinicultural roots.
If you’re eager to experience the craftsmanship behind Spain’s renowned wines and enjoy an interactive journey, this tour is a smart choice. It combines education, enjoyment, and authentic flavor in one concise package — perfect for a relaxed yet insightful addition to your La Rioja adventure.
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