Brazil’s largest city packs a punch with its essential city tours. The standout options include private landmark tours – perfect for seeing the major sites efficiently – and half-day cultural walks that showcase the city’s vibrant art and food scene. For active travelers, the combo tours to nearby Santos and Guarujá offer a refreshing mix of urban and beach experiences.
We especially like the local-guided Paulista Avenue walks for their rich architectural insights and genuine street-level perspective. The full-day family tours earn high marks for their flexibility and kid-friendly pace.
Browse our carefully selected top tours below to find your ideal São Paulo experience.
Good To Know
- São Paulo offers a variety of highly-rated private city tours, with options ranging from 3-hour to full-day experiences covering top sights and customizable for families.
- Cultural and culinary tours provide immersive experiences showcasing the city’s diverse heritage, while beach and island excursions offer scenic day trips from the urban center.
- Self-guided tours via mobile app allow travelers to explore Paulista Avenue and other landmarks at their own pace, with flexible scheduling and cancellation policies.
- Tours feature knowledgeable local guides, accessibility options like wheelchair access and infant seats, and round-trip transportation to enhance convenience.
- Pricing for São Paulo city tours starts from $76.15 per group, with ample options to suit diverse budgets and group sizes, typically allowing free cancellation up to 24 hours in advance.
São Paulo Private City Tour
Frequently, travelers to São Paulo seek out the São Paulo Private City Tour to gain a comprehensive introduction to Brazil’s largest and most vibrant metropolis.
Rated 4.7 out of 5 with 92% of travelers recommending it, this private half-day tour showcases the city’s prominent landmarks.
Accompanied by a professional guide, visitors explore sites like the Pacaembu Stadium, Sé Cathedral Square, and the Contemporary Arts Museum, learning about São Paulo’s rich history and culture.
Traveling in a luxurious private vehicle, the tour offers hotel pickup, infant seats, and wheelchair accessibility – a seamless experience for discovering the best of this dynamic city.
Read our full review: São Paulo Private City Tour Review
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City Tour Meet São Paulo Half-Day
For those seeking an engaging introduction to São Paulo’s vibrant neighborhoods, the City Tour Meet São Paulo Half-Day offers a comprehensive yet efficient experience.
This 3-hour tour covers the city’s top highlights, including the Pacaembu, Paulista, and Ibirapuera districts, as well as the historic downtown area.
Travelers will appreciate the knowledgeable bilingual guide, who provides valuable cultural and historical context.
While the tour may occasionally run longer due to traffic, the extra time allows for a more thorough exploration.
Wheelchair and stroller accessibility, plus optional attraction tickets, make this tour suitable for a variety of travelers.
With a group size limited to 12, the experience promises a personalized touch.
Read our full review: City Tour Meet São Paulo Half-Day Review
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3H CITY TOUR (Pick up / Delivery Within Sao Paulo CITY Limits)
Immersing visitors in São Paulo’s vibrant urban tapestry, the H City Tour offers a comprehensive exploration of the city’s renowned landmarks and hidden gems.
This private, air-conditioned excursion is highly recommended, with 100% of travelers endorsing the experience. Guests can expect knowledgeable and multilingual guides, such as the acclaimed Gil, who provide insightful commentary and opportunities for stunning panoramic photos.
The tour’s inclusion of a visit to a local market showcasing unique Amazonian fruits adds a delightful touch of culture.
With flexible scheduling and convenient pickup options, the H City Tour is an excellent choice for those seeking an enriching and hassle-free introduction to the vibrant heart of São Paulo.
Read our full review: 3H CITY TOUR (Pick up / Delivery Within Sao Paulo CITY Limits) Review
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Sao Paulo, Brazil Full-Day Highlights and More City Tour
São Paulo’s Full-Day Highlights and More City Tour offers travelers a comprehensive exploration of the vibrant metropolis in just 7 hours.
Highly recommended by 99% of past participants, this tour covers over 20 of the city’s top sights, from landmark architecture and neighborhoods to shopping, food, museums, and more.
With a maximum of 14 travelers per group, the tour provides a personalized experience led by professional, bilingual guides.
Private transportation, including a dedicated driver for groups over 3, ensures a safe and efficient journey.
At just $79 per person, this tour represents excellent value, delivering an in-depth look at São Paulo’s rich history and culture.
Read our full review: Sao Paulo, Brazil Full-Day Highlights and More City Tour Review
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Private 8-hour Tour to Santos City and Guarujá Island
Exploring the coastal cities of Santos and Guarujá on this private 8-hour tour offers a delightful escape from the bustling streets of São Paulo.
Operated by Around SP, this highly-rated tour boasts a 4.8-star rating from 22 reviews, with 95% of travelers recommending it. Priced from $250 per person, the tour includes a professional guide, private transportation, hotel pickup/drop-off, and all food and drinks.
While the Coffee Museum may disappoint some, the stunning beaches and engaging guides receive consistent praise. Travelers appreciate the tour’s flexibility and the guides’ local expertise and English proficiency.
Just note that heavy traffic, especially on weekends, and limited time for other locations are potential drawbacks.
Read our full review: Private 8-hour Tour to Santos City and Guarujá Island Review
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Half-Day City Private Tour of São Paulo From GRU Airport or Any Hotel
For travelers seeking a hassle-free introduction to São Paulo’s highlights, the Half-Day City Private Tour offers a convenient and comprehensive experience.
With a 3.9 average rating from 69 reviews, this tour provides an air-conditioned vehicle, private transportation, lunch, and live commentary from knowledgeable guide Roberto.
The tour covers key attractions, with optional visits to the Museu de Arte Moderna and Afro Brazil Museum.
Although not wheelchair accessible, the tour is stroller-friendly and allows service animals.
While some travelers noted issues with pickup and pricing, the majority praised the guide’s flexibility and the tour’s ability to efficiently showcase the city.
It’s an ideal option for layovers and first-time visitors.
Read our full review: Half-Day City Private Tour of São Paulo From GRU Airport or Any Hotel Review
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Private Transfer From São Paulo Airport to Hotels Quick City Tour
Travelers seeking a hassle-free transfer from São Paulo’s airports can rely on the Private Transfer From São Paulo Airport to Hotels Quick City Tour.
Recommended by 100% of travelers, this service offers 24-hour access to exclusive transportation. Accommodating up to four passengers, the air-conditioned vehicle provides generous legroom and complimentary bottled water for a comfortable journey.
With pickups available at Guarulhos, Viracopos, or Congonhas airports, the transfer ensures a seamless experience, dropping you off at any hotel in São Paulo.
Boasting a 5.0 rating, this service offers free cancellation and a lowest price guarantee, making it an excellent choice for your São Paulo adventure.
Read our full review: Private Transfer From São Paulo Airport to Hotels Quick City Tour Review
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Walking Tour São Paulo Center: Historical Process Of The Largest City in Brazil
Discover the historical heart of São Paulo on this captivating walking tour.
You’ll explore the city’s iconic architecture, uncover fascinating stories, and visit key landmarks like the historic houses, the first high-rise building, and the majestic São Paulo Cathedral.
Marvel at the bustling São Paulo Stock Exchange, the largest in Brazil, and enjoy panoramic views from a towering observation deck.
Rated 5.0 with 100% traveler recommendation, this private tour is perfect for history buffs and architecture enthusiasts.
Led by a professional, bilingual guide, you’ll maximize your sightseeing time and explore at your own pace.
Don’t miss this immersive look into the vibrant legacy of Brazil’s largest city.
Read our full review: Walking Tour São Paulo Center: Historical Process Of The Largest City in Brazil Review
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Private Brazilian Art Tour Experience Embu Das Artes City of Arts – São Paulo
Explore the vibrant artistic hub of Embu das Artes on this private Brazilian art tour.
Offering 90% traveler recommendation, this 10-reviewed experience lets you discover São Paulo’s cultural gems in a personalized, air-conditioned setting.
Your knowledgeable guide will provide insights into Brazilian art and culture as you visit galleries and artisan studios.
Enjoy flexible scheduling, with free cancellation and unlimited rescheduling up to 24 hours before the tour.
Children under 11 are free, and service animals are welcome.
Though not wheelchair accessible, the tour can accommodate physically disabled passengers upon request.
Expect a friendly, accommodating guide who’ll make the most of your weekend visit to see the local market in action.
Read our full review: Private Brazilian Art Tour Experience Embu Das Artes City of Arts – São Paulo Review
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Private 6-Hour City Tour of São Paulo
Though perfect for first-time visitors to São Paulo, this private 6-hour city tour provides a flexible sightseeing itinerary that allows guests to customize the experience.
Highlights include Paulista Avenue, Ibirapuera Park, Sé Cathedral, and the Municipal Market.
The tour includes round-trip hotel transportation, a dedicated guide, and a bottle of water per person.
Accommodating up to 5 people, this tour isn’t wheelchair accessible and requires a moderate level of physical fitness.
With a 5.0 rating from 5 reviews, the tour is priced at €271.16 per group and offers free cancellation up to 24 hours in advance.
Read our full review: Private 6-Hour City Tour of São Paulo Review
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Sao Paulo, Brazil Full-Day Private Family-Friendly City Tour (Feb )
This full-day private city tour of São Paulo offers families a comprehensive and flexible sightseeing experience.
Rated 5.0 from 6 reviews, it’s priced from $220 per person and can be customized for your group’s size.
You’ll ride in a fully-equipped vehicle with a licensed bilingual guide, and entrance fees, meals, and tips are included.
The tour is wheelchair accessible, and infant seats are available.
You can be picked up from your hotel or the airport, and the experience is likely to sell out, so book early to secure your spot.
Read our full review: Sao Paulo, Brazil Full-Day Private Family-Friendly City Tour (Feb ) Review
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Private São Paulo 5-hour City Tour Municipal Market
Enjoy the vibrant heart of São Paulo on this private 5-hour city tour focused on the iconic Municipal Market.
With a professional guide leading the way, you’ll explore this bustling marketplace, where the local culture comes alive through the sights, sounds, and aromas.
Enjoy private transportation to and from your selected meeting point, and make the most of your time with included gratuities.
Whether you’re a first-time visitor or a seasoned traveler, this tour offers an authentic glimpse into São Paulo’s culinary and cultural heritage.
With a maximum of 4 people per booking and accessibility options, it’s the perfect way to discover the city at your own pace.
Read our full review: Private São Paulo 5-hour City Tour Municipal Market Review
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Sensational Sao Paulo City Tour Unveiled
Exploring the vibrant city of São Paulo has never been easier with this sensational city tour.
Tailored to your interests, the half-day private tour lets you discover the city’s neighborhoods, architecture, shopping, and parks at your own pace. Relax in air-conditioned comfort as an English-speaking guide eliminates any language barriers.
The tour is priced from $211.53 per group of up to 4 people and can be booked for various operating hours throughout the week.
While not wheelchair accessible, the tour is stroller-friendly and near public transportation, making it accessible for most travelers.
With 5-star ratings, this tour is the perfect way to uncover the best of São Paulo.
Read our full review: Sensational Sao Paulo City Tour Unveiled Review
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Immersive São Paulo City Tour Awaits
Embark on an unforgettable adventure through the vibrant streets of São Paulo with this immersive city tour.
Discover the iconic Paulista Avenue, the striking cathedral, the artistic Batman Alley, the lively Liberdade neighborhood, and the serene Ibirapuera Park.
Learn about the city’s rich history and culture from your knowledgeable private guide. Enjoy the local flavors at the bustling municipal market.
With round-trip hotel transfers and a delicious lunch included, this personalized tour offers a comprehensive and convenient way to explore São Paulo’s top attractions.
Whether you’re a first-time visitor or a returning traveler, this tour promises an authentic and memorable experience.
Read our full review: Immersive São Paulo City Tour Awaits Review
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Exclusive Beach & City Excursion Unveiled
Venture beyond the bustling streets of São Paulo and uncover an exclusive beach and city excursion to Santos and Guarujá.
This 8-hour private tour, rated 4.9 out of 22 reviews, promises an immersive experience tailored to your preferences. Explore the charming cities, ride the funicular, discover Pele’s museum, and enjoy the vibrant beach promenade.
With an air-conditioned vehicle, free cancellation, and accessible transportation, this tour caters to diverse travelers. Praise for the knowledgeable guide Pedro highlights the tour’s educational aspects, from coffee to local history.
While one review noted limited guidance, the tour emphasizes customer satisfaction and responsiveness to feedback, ensuring an unforgettable journey along São Paulo’s stunning coastline.
Read our full review: Exclusive Beach & City Excursion Unveiled Review
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Exclusive Aparecida City Tour Unveiled
Moving beyond the coastal cities, the Exclusive Aparecida City Tour promises an immersive journey into the spiritual heart of Brazil.
Offering private transportation and an air-conditioned vehicle, this 9-hour excursion takes you to the holy site of Aparecida, home to the revered statue of the Patron Saint of Brazil.
With all fees and taxes covered, as well as a delectable lunch and alcoholic beverages, this tour caters to the senses.
Accessible to all, including wheelchair users and families with young children, the Exclusive Aparecida City Tour earns a perfect 5-star rating from discerning travelers.
Experience the profound history and spiritual significance of this remarkable destination with the convenience of a private tour.
Read our full review: Exclusive Aparecida City Tour Unveiled Review
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5 Hour City Tour in São Paulo
Explore the vibrant heart of São Paulo with this captivating 5-hour city tour. Boasting a perfect 5-star rating from 5 reviews, this private tour allows you to explore the city with only your group.
Enjoy the convenience of private transportation, a bilingual driver, and a knowledgeable tour guide. Indulge in complimentary snacks as you discover the city’s highlights.
With pickup and drop-off at your hotel or a designated meeting point, this tour is tailored to your needs. Available daily from 12:00 AM to 11:30 PM, the tour is accessible, stroller-friendly, and offers free cancellation up to 24 hours in advance.
Experience the best of São Paulo at an affordable price, starting at just $76.15 per person.
Read our full review: 5 Hour City Tour in São Paulo Review
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Private City Tour Taste of Sampa
What’s the best way to experience the vibrant heart of São Paulo? Consider the “Private City Tour Taste of Sampa” from Tangol.
This guided tour offers a comprehensive look at São Paulo’s highlights, with hotel pickup and drop-off, a bilingual guide, and food and drinks included. At $195 per person, it’s a great value for a private experience.
While it’s not wheelchair accessible and infants must sit on laps, most travelers can participate. With free cancellation and unlimited rescheduling up to 24 hours before, it’s a flexible option.
Despite only one review so far, it’s likely to sell out, so book now and pay later to secure your spot on this exclusive São Paulo adventure.
Read our full review: Private City Tour Taste of Sampa Review
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Private City Tour Embu Das Artes
For those seeking to discover the charming town of Embu Das Artes, just outside São Paulo, the “Private City Tour Embu Das Artes” from Tangol is an excellent choice.
This private tour offers hotel pickup and drop-off, a bilingual guide, and entrance to the Museum of Sacred Art of the Jesuits.
At €222.74 per person, it’s a great value with a lowest price guarantee and free cancellation up to 24 hours prior.
The tour is accessible to most travelers, though not wheelchair-friendly. Infants must sit on laps.
Confirmation is received at booking, and a reserve now, pay later option is available.
Read our full review: Private City Tour Embu Das Artes Review
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Sao Paulo Paulista Avenue City Sights Self-Guided Tour
Explore the vibrant heart of São Paulo on the self-guided “Paulista Avenue City Sights” walking tour. Facilitated through the Explorial App, this private tour allows you to discover the iconic Paulista Avenue at your own pace.
The meeting point is conveniently located at Av. Paulista, 2, and the tour ends back at the same spot. Available daily from 12:00 AM to 11:30 PM, the tour is accessible and suitable for most travelers, except those with back problems or pregnant women.
Priced from £6.38 per person with a lowest price guarantee, you can enjoy free cancellation up to 24 hours in advance. Don’t miss this opportunity to explore São Paulo’s renowned Paulista Avenue on your own terms.
Read our full review: Sao Paulo Paulista Avenue City Sights Self-Guided Tour Review
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Santos Full Day City Tour Sightseeing From São Paulo
Enjoy the coastal charm of Santos on this full-day city tour from São Paulo.
Explore the historic center, browse the coffee museum, and marvel at Oscar Niemeyer’s architectural wonders. Unwind at the beach and customize your itinerary for a personalized experience.
Enjoy round-trip transportation, a knowledgeable local guide, and a hop-on hop-off tour. The tour is wheelchair accessible, and most travelers can participate.
Infant seats are available, and children must be accompanied by an adult.
With free cancellation up to 24 hours in advance and a lowest price guarantee, this tour offers flexibility and value.
Cash is recommended for small expenses like entrance fees, restaurants, and shops.
Read our full review: Santos Full Day City Tour Sightseeing From São Paulo Review
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Sao Paulo City Tour
Discover the vibrant heart of Sao Paulo on this comprehensive city tour. Over the half-day, you’ll explore over 10 of the city’s top attractions, from historic monuments and churches to lively neighborhoods.
Venture into Bairro da Liberdade, home to a thriving Japanese community, and visit the grand Praca da Se, the city’s bustling central square.
With a bilingual guide providing expert commentary, you’ll gain insider knowledge and insights into Sao Paulo’s rich history and culture.
Whether you’re a first-time visitor or looking to dive deeper, this tour is the ideal introduction to Brazil’s largest city.
Pickup and drop-off from select hotels are included, with a minimum of 3 participants required.
Read our full review: Sao Paulo City Tour Review
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The Sum Up
São Paulo offers a variety of city tours to suit different interests and budgets. From private tours to self-guided walks, visitors can explore the city’s landmarks, neighborhoods, and cultural attractions. Whether you’re interested in a rundown or a more focused experience, there’s a São Paulo city tour that’ll make your visit unforgettable.