Step into a digital time machine at Florence’s Cathedral of the Image and learn about the vivid world of Vincent van Gogh. Directed by Stefano Fake and presented by Crossmedia, this 35-minute experience promises to transport visitors into the heart of the artist’s masterpieces.
With cutting-edge technology and a focus on sensory immersion, guests will find themselves on the brink of a journey that transcends mere observation. But what lies beyond the canvas and frames, beckoning visitors to uncover the secrets of Van Gogh’s artistry?
Good To Know

- Captivating 360° projections bring Van Gogh’s art to life.
- Interactive Oculus VR stations offer a unique perspective on his techniques.
- Explore a hall of mirrors for an immersive journey.
- Gain a deeper understanding of Van Gogh’s artistry through technology.
Ticket Information

Step into the immersive world of Van Gogh with ticket prices starting from just €17.50 per person for a 35-minute experience in Florence’s Cathedral of the Image. Explore pricing and accessibility options to make the most of this captivating journey.
The accessible pricing ensures that anyone can explore the beauty of Van Gogh’s artistry without breaking the bank. Plus, the venue offers wheelchair accessibility, allowing all art enthusiasts to partake in this unique experience.
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Experience Highlights

Enjoy Van Gogh’s world through captivating 360° projections and interactive Oculus VR stations at the Van Gogh Immersive Experience in Florence.
This innovative showcase allows visitors to explore Van Gogh’s techniques and gain a deeper understanding of his art interpretation. The experience not only offers a visual feast with crystal-clear imagery but also provides an interactive journey through the unique hall of mirrors installation.
Through sensory exploration via Oculus VR stations, Van Gogh’s paintings come to life in a 3D format, offering a profound encounter with the intensity of his works. This 35-minute digital storytelling masterpiece is a must-visit for art enthusiasts looking to step into the mind of one of the most renowned artists in history.
Venue Details

Discover the Van Gogh Immersive Experience in Florence through its detailed venue features and offerings.
- Venue Accessibility: Wheelchair accessible for all visitors
- Interactive Technology: Immerse in Van Gogh’s life through 360° projections
- Unique Experience: Interactive Oculus VR stations for a 3D art journey
- Special Installation: Experience the unique hall of mirrors installation
- Inclusions: Ticket includes 360° show access and VR experience
The venue offers a seamless experience where visitors can engage with Van Gogh’s art through cutting-edge interactive technology. With wheelchair accessibility and immersive installations, guests can explore the world of Van Gogh like never before.
Director and Presenter

The creative vision behind the Van Gogh Immersive Experience in Florence is brought to life by director Stefano Fake and presented by Crossmedia, offering a captivating digital storytelling journey through the iconic artist’s life and works. Stefano Fake’s direction ensures a seamless blend of technology and artistry, creating a truly immersive experience for visitors.
Through the Crossmedia partnership, the presentation of Van Gogh’s masterpieces is elevated to new heights, engaging audiences with crystal-clear imagery, an evocative soundtrack, and interactive Oculus VR stations. This collaboration brings Van Gogh’s paintings to life in a sensory trip that culminates in the unforgettable hall of mirrors installation.
With Stefano Fake at the helm and Crossmedia’s innovative approach, visitors are in for an extraordinary and unforgettable artistic encounter.
More Great Thing To Do NearbyCustomer Reviews
With an overall rating of 5/5 based on 2 reviews, the Van Gogh Immersive Experience in Florence has garnered high praise from travelers of various backgrounds.
Immersive Journey: Visitors praised the interactive features that allowed them to delve deep into Van Gogh’s life.
Captivating Visuals: The visual storytelling was described as crystal-clear and engaging, bringing Van Gogh’s works to life.
Unique Experience: Many highlighted the hall of mirrors installation as a standout moment during the journey.
Engaging for All: Couples, group of friends, solo travelers, and families all found something to enjoy in this immersive experience.
Innovative Technology: The use of Oculus VR stations was commended for enhancing the 3D art journey.
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Frequently Asked Questions

Are There Any Age Restrictions for the Van Gogh Immersive Experience in Florence?
Age restrictions vary by experience. Ticket availability for the Van Gogh immersive experience in Florence doesn’t have age restrictions. Visitors of all ages can enjoy this captivating journey through the life and works of the renowned artist.
Can Visitors Take Photos or Videos During the Immersive Experience?
Visitors at the immersive experience should follow the photography policy and adhere to experience etiquette. While capturing moments for social media sharing, they should also focus on art appreciation. Immerse fully in the experience without disrupting others.
Is There a Gift Shop or Souvenir Shop at the Venue Selling Van Gogh-Related Items?
Yes, there is a gift shop at the venue offering a variety of Van Gogh-related items. Visitors can purchase souvenirs such as prints, books, and other merchandise to take home as mementos of their immersive experience.
Are There Any Special Discounts Available for Students or Senior Citizens?
Student discounts and senior citizen discounts are available for the immersive experience. They can enjoy reduced rates for an unforgettable journey into Van Gogh’s world. Immerse in art, history, and technology at a special price.
How Far in Advance Should Tickets Be Booked for the Van Gogh Immersive Experience in Florence?
When planning to visit the Van Gogh immersive experience in Florence, it’s recommended to book tickets in advance to secure availability. The booking timeline varies, so checking the website for ticket availability and reserving early is advisable.
The Sum Up
Step into the world of Vincent van Gogh like never before at Florence’s Cathedral of the Image.
With stunning visuals, interactive VR stations, and a unique hall of mirrors installation, this immersive experience offers a sensory journey through the iconic artist’s life and works.
Don’t miss out on this unforgettable adventure that has received rave reviews from visitors of all kinds.
Book your tickets now and prepare to be amazed by the magic of Van Gogh’s artistry.
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